Training Strategic Communication, Corporate Synergy, CSR & ESG Management

Deskripsi Pelatihan

Di era bisnis modern, komunikasi strategis bukan hanya soal menyampaikan pesan, tetapi menjadi fondasi utama dalam membangun reputasi perusahaan, memperkuat hubungan stakeholder, serta memastikan keberlanjutan bisnis melalui integrasi Public Relations (PR), Corporate Communication, CSR, dan ESG.

Training Strategic Communication, Corporate Synergy, CSR & ESG Management dirancang untuk membantu peserta memahami bagaimana membangun komunikasi lintas departemen yang efektif, mengelola reputasi perusahaan, menangani krisis komunikasi, menyusun program CSR yang berdampak, serta menerapkan prinsip ESG dalam tata kelola perusahaan modern.

Pelatihan ini sangat relevan untuk perusahaan yang ingin memperkuat sinergi internal, meningkatkan engagement stakeholder, dan membangun corporate excellence secara berkelanjutan.

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MANFAAT TRAINING

• Memperkuat komunikasi strategis perusahaan.
• Meningkatkan reputasi dan citra perusahaan.
• Mengelola komunikasi krisis lebih efektif.
• Meningkatkan sinergi antar departemen.
• Mengembangkan program CSR yang berdampak.
• Memahami implementasi ESG modern.
• Memperkuat hubungan stakeholder.
• Mendukung corporate sustainability dan growth.

MATERI TRAINING

Strategic Communication & Corporate Synergy

• Strategic Communication Fundamentals
• Cross Department Communication
• Organizational Culture Communication
• Business Performance Communication

Public Relations & Corporate Branding

• Media Relations
• Issue Management
• Lobbying Strategy
• Corporate Storytelling
• Digital PR Strategy

Corporate Communication

• Internal Communication Flow
• External Communication Strategy
• Townhall & Newsletter Strategy
• Corporate Messaging Tools

Crisis Communication & Reputation Management

• Crisis Detection
• Crisis Response
• Media Communication During Crisis
• Reputation Recovery Strategy

CSR & Sustainability

• CSR Planning Strategy
• Community Engagement
• CSR Impact Measurement
• Brand Positioning through CSR

ESG Management

• ESG Principles
• GRI, SASB, UN-SDGs
• ESG Reporting
• Transparency & Accountability

Stakeholder Management

• Stakeholder Mapping
• Stakeholder Analysis
• Engagement Strategy
• Shareholders Agreement Understanding

Workshop & Action Plan

• Communication Strategy Development
• CSR & ESG Simulation
• Stakeholder Engagement Workshop
• Corporate Action Plan Development

Materi dirancang untuk membantu organisasi memperkuat komunikasi strategis dan membangun reputasi perusahaan yang berkelanjutan.

REKOMENDASI PESERTA

• Public Relations Officer
• Corporate Secretary
• Corporate Communication Officer
• CSR Officer
• ESG Officer
• HR Manager
• Corporate Affairs Manager
• Stakeholder Relation Officer
• Compliance Officer
• Sustainability Officer
• Legal Officer
• General Manager
• Department Head
• Business Development Manager
• Company Spokesperson

METODE PELATIHAN 

• Presentasi Interaktif
• Studi Kasus
• Simulasi Audit
• Diskusi Kelompok
• Praktik Implementasi